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Welcome to the Channel Marketing Alliance.

The Channel Marketing Alliance, powered by Dynamic Communities, is the channel marketer’s primary source for professional development, strategic direction, collaboration, and more. Powered by curiosity and strengthened by a supportive community, the Channel Marketing Alliance strives to create a learning path that addresses and solves the unique challenges channel marketers face in a rapidly evolving marketplace. 


Access recorded webinars and presentation materials on demand, for learning that fits your schedule.

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This user-driven library shares real world solutions to marketing's biggest challenges including marketing KPIs and budgets.




Connect with your peers 24/7 via the community for answers to your questions, tips, and best practices.





Latest Discussions

  • Hello Marketers! Is anyone else struggling with how to reference CE and F&O with Microsoft's recent workload/application name changes? We're working out internally how to highlight ...

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    RE: HubSpot...

    Hi Stewart, Just curious if the group supplied the answers you were looking for. Our company has connected HubSpot to Dynamics for various clients. As marketers we love HubSpot but ...

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    RE: HubSpot...

    Hubspot is a great tool. Not cheap, but powerful and easy to use. I wouldn't switch just because you're on Dynamics CRM. What are  your concerns about Hubspot? ------------------------------ ...

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    RE: HubSpot...

    Hi Stewart, I agree with Kris. We chose ClickDimensions because it integrates with CRM and they have additional integrations including social media (Oktopost), new dashboard reporting ...

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    RE: HubSpot...

    Hi Stewart - if you're using Microsoft Dynamics, I suggest you check out ClickDimension for for your marketing automation.  It's built natively within MSFT so there's not integration ...

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    Morning all, We're currently considering using HubSpot here at Optimum, in order to improve our inbound marketing success.  Just wondered whether anyone had any experience of using ...

  • We know it's not always easy to get Sales and Marketing on the same page. Be sure to join us tomorrow, January 16th at 2 pm ET, as Marie Wiese from Marketing CoPilot shares her insight ...

Upcoming Webinars


Past CMA Webinar Recordings

1 to 3 of 31 total
Posted By Daisey Eck Feb 13, 2020 12:07 PM
Found In Library: Channel Marketing Alliance Community
Where do you Get Inspiration for Your Next Article? How can Content Syndication Help You? Do you find yourself struggling for inspiration for new content? Are you confused about how content syndication ...
Posted By Daisey Eck Jan 17, 2020 12:11 PM
Found In Library: Channel Marketing Alliance Community
​ #Marketing #ChannelMarketingAllianceWebinar ​​​ Does your organization still work in silos? Maybe the marketing department is busy generating leads, but sales says they are not qualified. Maybe ...
Posted By Daisey Eck Dec 12, 2019 12:11 PM
Found In Library: Channel Marketing Alliance Community
​ Do you need to be on Twitter? How do you find hashtags on Instagram? Are you wondering about the best YouTube strategy? In this session, we’ll cover best practices for each of the main social media ...
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