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Welcome to the Channel Marketing Alliance.

The Channel Marketing Alliance, powered by Dynamic Communities, is the channel marketer’s primary source for professional development, strategic direction, collaboration, and more. Powered by curiosity and strengthened by a supportive community, the Channel Marketing Alliance strives to create a learning path that addresses and solves the unique challenges channel marketers face in a rapidly evolving marketplace.

RECORDINGS & MATERIALS

Access recorded webinars and presentation materials on demand, for learning that fits your schedule.

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FEATURED RESOURCES

This user-driven library shares real world solutions to marketing's biggest challenges including marketing KPIs and budgets.

VIEW FEATURED RESOURCES

COMMUNITY

Connect with your peers 24/7 via the community for answers to your questions, tips, and best practices.

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CONNECT WITH CMA

Latest Discussions

Life Lessons from Brooke Webb ...

By: Anya Ciecierski , 7 days ago

As we approach another User Group Summit I am thinking of a dear friend who will not be there this year. I just re-read the "backstory" Brooke Webb Smith asked me to write for her, ...

1 person likes this.

Michelle Lowry

Dynamic Communities
RE: Congratulations Brooke Webb ...

By: Cara Posey , 7 days ago

Thank you, Daisy. It is an honor to be nominated for the Brooke Webb Smith Memorial Award. I look forward to meeting everyone in Phoenix this weekend. ------------------------------ ...
RE: Congratulations Brooke Webb ...

By: Natalie Jackson , 7 days ago

This is such an honor--what a fantastic group of marketers! I'm humbled to be involved, and congratulations to all the nominees! I can't wait to present the winner along with David ...
RE: Congratulations Brooke Webb ...

By: Anya Ciecierski , 8 days ago

I 100% agree, Steve. What a great group to be included in. And as much as Brooke and I encouraged "strong women in the channel" it's great to see a guy in the group too. She would have ...

1 person likes this.

Natalie Jackson

emfluence Marketing Platform
RE: Congratulations Brooke Webb ...

By: Steve Dwyer , 8 days ago

I loved Brooke's passion for marketing and miss her most of all as a friend and colleague in our Microsoft Channel. I am honored to be in the company of these very talented nominees ...

1 person likes this.

Natalie Jackson

emfluence Marketing Platform
Congratulations Brooke Webb Smith ...

By: Daisey Eck , 9 days ago

In honor of Brooke Webb Smith, founder of the Channel Marketing Alliance, we will be presenting a Brooke Webb Smith Memorial Award on stage at this year's Summit 2018. Congratulations ...

2 people like this.

Steve Dwyer

WithoutWire Inventory Sciences

Natalie Jackson

emfluence Marketing Platform
Campaign Entities

By: Natalie Jackson , 15 days ago

Good Morning! I'm giving a presentation at CRMUG Summit on better leveraging the Campaign Entity in CRM/365, and I'd love to incorporate a few more examples. We're getting down to ...