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Welcome to the Channel Marketing Alliance.

The Channel Marketing Alliance, powered by Dynamic Communities, is the channel marketer’s primary source for professional development, strategic direction, collaboration, and more. Powered by curiosity and strengthened by a supportive community, the Channel Marketing Alliance strives to create a learning path that addresses and solves the unique challenges channel marketers face in a rapidly evolving marketplace. 

Summit 2018 Pre-Conference Academy classes now open for registration! 

How To Use This Year's Marketing Analytics to Build Next Year's Marketing Plan

Presented by Natalie Jackson and Amanda Wells Sherry from CMA

Social Selling Deconstructed:
What It Is And How To Get Started... -2018

Presented by David Gersten and Jon Rivers from CMA

Register today for in-depth, deep dive marketing classes that will take place before Summit on Sunday, October 14th in Phoenix.
Add Academy classes to your existing Summit Registration

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Access recorded webinars and presentation materials on demand, for learning that fits your schedule.

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Learn from experts through hands-on, interactive training. Earn CPE and Professional Certificates for the classes you complete.




Connect with your peers 24/7 via the community for answers to your questions, tips, and best practices.





Latest Discussions

  • In my role, I feel that way A LOT. If you have those feelings too, please read this:  https://eclincher.com/blog/3-ways-stop-frustration-boost-productivity-work/ This helped me to realize ...

  • We have the need for a possible graphic designer to help create a full page color ad copy/graphic for a magazine.  Our marketing department staffing has recently changed and this is ...

  • Make the most of your trip to Phoenix by taking advantage of in-depth, instructor-led classroom training before the Conference kicks off! Pre-Conference Academy is the perfect way ...

    1 person likes this.
  • Thank you for sharing, Daisey! We can't wait to see the nominations! ------------------------------ Natalie Jackson Marketing Director emfluence Marketing Platform Kansas City MO ...

  • ​ In honor of Brooke Webb Smith, founder of the Channel Marketing Alliance, we will be presenting a Brooke Webb Smith Memorial Award on stage at this year's Summit 2018. We are ...

    1 person likes this.
  • Hi Kari! To add to Anya's suggestions, Sikich and Innovia Consulting also put on customer events where sponsorships are welcome. It is such a great way to interact with the VARs, meet ...

  • My experiences tell you to not make it complicated.  I've worked for an organization who had a great program with different levels, etc.  Just didn't matter. Key is to get consultants ...

    1 person likes this.

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