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Welcome to the Channel Marketing Alliance.

The Channel Marketing Alliance, powered by Dynamic Communities, is the channel marketer’s primary source for professional development, strategic direction, collaboration, and more. Powered by curiosity and strengthened by a supportive community, the Channel Marketing Alliance strives to create a learning path that addresses and solves the unique challenges channel marketers face in a rapidly evolving marketplace. 


Access recorded webinars and presentation materials on demand, for learning that fits your schedule.

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This user-driven library shares real world solutions to marketing's biggest challenges including marketing KPIs and budgets.




Connect with your peers 24/7 via the community for answers to your questions, tips, and best practices.





Latest Discussions

  • Michael,  Can you share any insight into how you differentiate the groups into the nurture campaigns?  We are currently using MailChimp but are always open to learning if there is ...

  • Michelle, We don't have too much of an issue once the nurturing process has begun. We generally use a three stage process with multiple emails per stage to nurture the prospect along, ...

  • Hi David - This exact topic will be our April community webinar.  Registration for that should open this week and I will pass along the link as it's available. ------------------------------ ...

  • David, Try the PromoteMe franchise location closest to you https://embroidme.com/locations/california/ I have used their local outlet here in San Diego for years and there are two reasons ...

  • Ditto on Lands End Business - we've used them for several years for our Dynamic Communities apparel. ------------------------------ Mark Rhodes General Manager, BCUG/NAVUG Dynamic ...

  • We also like Lands' End and LL Bean. They are pricey, but the quality is good and our team members can order the style and cut that suits them. I've used 4imprint for other items and ...

  • Check out Skyline - they not only offer booths - but education on how to do a show right.  I've attached some of the tools that I have leveraged. Jon Rivers and I also did a webinar ...

Upcoming Webinars


Past CMA Webinar Recordings

1 to 3 of 4 total
Posted By Daisey Eck Jan 9, 2019 4:12 PM
Found In Library: Channel Marketing Alliance Community
​ Whether you're an experienced marketer or just starting out in your career, you've heard about the importance of running successful campaigns, but what does that really mean? Sending an email? Running ...
Posted By Daisey Eck Nov 15, 2018 9:36 AM
Found In Library: Channel Marketing Alliance Community
​ Filling out a marketing calendar is only a small part of what you need to do when developing your 2019 plan. In fact, planning gives you a tremendous opportunity to look at ALL aspects of your marketing ...
Posted By Daisey Eck Oct 2, 2018 3:24 PM
Found In Library: Channel Marketing Alliance Community
#Marketing   #ChannelMarketingAllianceWebinar
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